Good Salesman vs. Bad Salesman:

My Story, the Real Difference, and the Triad Math Army

You can buy this book on Amazon for $4.95

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Every salesman works on straight commission. Make the sale, make the money. That part never changes.

What separates a good salesman from a bad one isn’t the incentive — it’s what happens after the customer says yes.

At nineteen years old, Craig Hane walked away from a sale of aluminum cookware because he could see the young woman buying it would regret it. A few years later, he did the same thing in a policeman’s living room, this time with a set of encyclopedias. Twice, he concluded he simply wasn’t cut out to be a salesman.

He was wrong. He just wasn’t a bad one.

In this short, plain-spoken book, Craig tells the true story of how he:
 * Walked away from two “successful” sales pitches because he refused to sell something a customer would regret
  * Built a training company from $30,000 to $3 million a year over twenty years — working with General Motors, Chrysler, and the U.S. Navy — without ever creating a single unhappy customer
Invented what he calls the blank invoice close: a $7,000 product, delivered up front, where the customer decides afterward what it was actually worth
 * Defines, in plain terms, exactly what separates a good salesman from a bad one — and why most people are right to be skeptical of salesmen in general
 * Introduces the Triad Math Army, his current program combining practical math education with over thirty “wisdom tools” for improving your life, built on the same no-risk deprinciple that guided his entire career

Now in his 88th year — no medication, no aches or pains, still active, and still selling the same way he always has — Craig offers this book as both a memoir and a short manual for living: for anyone who sells for a living, anyone who manages salespeople, and anyone who’s ever wonred whether the person selling to them actually has their best interest at heart.

If you’ve ever bought something you regretted — or sold something you weren’t sure about — this book will change how you think about every sales conversation you have from now on.